What’s often misunderstood about Google’s incrementality testing and how Bayesian models use probability to guide better ...

Search engines have evolved significantly from basic keyword matching to intelligent systems leveraging artificial intelligence (AI). This transformation prompts an important question: when it comes ...

Instagram is back with a new feature that will allow users to "tune" their algorithm to only display the content they prefer to see, which will be first made available to Reels. The feature is still ...

The original version of this story appeared in Quanta Magazine. If you want to solve a tricky problem, it often helps to get organized. You might, for example, break the problem into pieces and tackle ...

Forbes contributors publish independent expert analyses and insights. Kian Bakhtiari writes about Gen-Z marketing and social impact. The transition from broadcast media, intended to reach the masses, ...

The Florida Python Challenge is arguably the most well-known and well-attended snake hunt in the country. And according to the results released Wednesday, the 2025 Challenge that took place in July ...

Researchers have used the jellyfish search algorithm to optimize solar PV distributed generation placement and sizing. They have tested the algorithm on an IEEE 33-bus system, with one, two, or three ...

A search problem refers to the task of finding a solution within some space of possible options, and that space could be made up of discrete steps or continuously varying values. For example, solving ...