As the differences become more and more obvious, the question we should be asking is no longer ‘Will anyone notice?’ but ‘Would it matter – and why?’ ...

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google search ranking volatility remained heated ...

There is some new data out that shows that yes, Google's AI Overviews are causing a huge decline in clicks to websites organically but it is also showing that for e-commerce queries, there is a ...