Unlock the full InfoQ experience by logging in! Stay updated with your favorite authors and topics, engage with content, and download exclusive resources. Vivek Yadav, an engineering manager from ...

"Z-pattern advertising" constructs advertisements based on the theory that people will scan images from left to right and, to a lesser extent, top to bottom. Ads with a narrative flow may benefit most ...

As customer experience takes center stage, User Interface (UI) and User Experience (UX) design have become crucial elements in crafting engaging digital customers. Understanding the distinct roles and ...

Jerry Cao is a UX content strategist at UXPin — the wireframing and prototyping app. To learn more about content-first design, download the free e-book Web UI Design for the Human Eye: Content ...

Most people can't truly multitask. For that reason, good user experience (UX) design is one that gives just enough information to proceed to the next stage. Supply users with too much information and ...

Did you know TNW Conference has a track fully dedicated to exploring new design trends this year? Check out the full ‘Sprint’ program here. In this article, I’ll describe what a dark pattern is, how ...