“Once they have enough quantitative and qualitative data, brands can design a membership program that revolves around their customers’ actual needs,” he says. One thing brands need to keep top-of-mind ...

The program will cost $99 per year. Target has announced a paid membership program set to begin next month, launching a subscription service similar to those on offer at competitors Amazon and Walmart ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Follow Eugene Kim Every time Eugene publishes a story, you’ll get an alert straight to your inbox!