With the digital environment constantly shifting, businesses have to adjust their strategies to keep pace with rivals. One of ...

It’s difficult enough for a computer to understand a simple sentence. So how do you train it to recognize even the most representative keywords of a document that might run 10 or 20 pages in length?

In the third change to the iOS App Store's search algorithm in a week, Apple has tweaked how the system weights keyword and app name metadata to allow for more accurate results but the changes could ...

It’s 2020, and SEO professionals who’ve been at it for a while will know just how much has changed in the past decade. Adding our target keyword and its close variants in the content X times. Making ...