Multimodal argumentation and visual rhetoric encompass an emergent field that explores how diverse communicative modes—including images, diagrams and other visual representations—contribute to the ...

Rhetoric has been broadly defined as the art of persuasion. Unfortunately, in the last two centuries, rhetoric has suffered a rather bad reputation because it has been deliberately overused to mislead ...

Arguments aren’t won with information; they’re resolved with rhetoric, the art of persuasion. In Thank You For Arguing, author Jay Heinrichs reveals the secrets to mastering rhetoric, identifying ...